The stickers and labels are no longer regarded as attractive elements rather through the years they’ve turned into a source of business promotions, product campaigns, and marketing. Undoubtedly, because of their escalating use in marketing and promotion, the quality of stickers and labels matters quite a bit. For a lot of marketers, the grade of stickers and labels is only about appearance, that isn’t correct. This quality consideration starts in the creating phase itself and also you have to give attention to several areas in the period. Do you understand what all factors have to be thought of to manufacture high-quality stickers and labels? In case your response is no, then this sticker printing guide is for you. This stickers & label guide discusses various factors you have to think about while designing and printing the stickers and labels.
Stickers & Labels Guide: Tips to Produce High-Quality Stickers & Labels
Take into account the following factors while constructing and printing the stickers and labels.
Shapes and Cuts:
Stickers and labels in many cases are developed in various shapes and cutouts. The shapes and cuts of stickers and labels play a natural part in looks, because they assist in giving you better brand value.
Use of Stickers and Labels:
What will you use? Part of application, available space, etc should be thought of while designing the stickers and labels. Additionally it is vital that you know the type of surface it is going to be used on. One should see if the sticker is to be put on a glass or plastic surface or any other surfaces.
The fabric of stickers and labels influences its sturdiness. They are definitely produced from paper, vinyl, BOPP, etc. Pick the material that actually works perfect for your application.
Easily-removed, long lasting, fixed cling, high track, etc are the frequent kinds of adhesives you can use. You can select the adhesive based on the projected life-span of a specific sticker and how firm bonding is required.
The stickers are often of sleek, shiny, or matt surface finishes. Pick the one that works best for your applications.
Color combination plays a huge role in sticker design. In accordance with color theory, the thought of each color differs in the human eyes. Consequently, each color explains a different viewpoint. It is best to pick the colors that enhance your company and business motives.
Graphics Quality and Resolution:
Graphics is usually an important component of sticker and label aesthetics. Logos, taglines in various fonts, or icons are popular graphical elements printed on the stickers and labels. The resolution and interpretability of these graphical elements add to the quality of stickers. If low-resolution graphics are utilized, your brand information will suffer its influence, thus, only high-quality printing should be used.
Content and Fonts:
Generally taglines or the business contact details are printed on the stickers. The information and font needs to be suitable to send the appropriate information. The content, font, and presentation on the sticker must complement the marketing requirements.